Week 5: Process

Here we move onto phase 2: Define, Test and Prepare. What do I have to do in this phase?

Formative Phase Outputs

  • Report outline / plan is to be refined, and logistics of running your studio, practice based project must be defined (project management) as two A4 text documents
  • Experimental work and testing for your Studio Practice should be clearly presented and peer reviewed by a relevant external critic of your finding (creative directors, design studios, writers, journalists from within or beyond the subject), as befits the needs of the area of your proposal.
  • Create a two minute case study presentation to be delivered in a webinar format to a creative team / panel, in order to gather feedback from academics and industry professionals. You will also be expected to peer review each other’s presentations via live note-taking. Your case study presentation should include a quote from your chosen external peer review critic / industry specialist.
  • In addition to the case study presentation you need to provide an A4 written draft literature review that has academic integrity, a bibliography, a clear structure and role of appropriate histories and theories that contextualise and support your idea.
  • Or if you are writing a business orientated essay / report, make sure you integrate relevant market intel and data to support the positioning and viability of your project.
  • All outputs to be clearly documented on your blogs, with evidence of active engagement with the Ideas Wall.

These past couple of weeks feel very excuse-heavy, and I haven’t been concentrating much on the course. This is mostly due to stress and anxiety due to Covid-19 announcements and being unsure how life is going to change under them. In Week 6, I have a week off in Walthamstow that I will be using to focus on Stowe Framework and build towards the assessments above.

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